Writing - Editing - Text "grooming"
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Text "Grooming" Services

Quite often you have a text, either your own or someone else’s, which you need to adapt in one way or another for your current needs. We call this text “grooming”. Text “grooming” refers to several different operations with a text, namely:

1. Paraphrasing 2. Condensing 3. Summarizing 4. Referencing 5. Formatting




1. Paraphrasing


Paraphrasing is probably the most useful in academia: if you don’t want to or cannot cite someone else’s text, you need to paraphrase it to be able to use it in your essay, research paper or dissertation.

Paraphrasing refers to “re-telling the story” in your own words while preserving the idea of the original text.

In business, you may find yourself in a situation where your text is unclear or does not generate the desired reaction from your target audience. You clearly need to re-write the text or paraphrase it to make it “click” with your customers or consumers.

It may seem an easy task to paraphrase one sentence. Imagine you have dozens or hundreds of them to paraphrase. This is where we come in and assist you in creating your very own, plagiarism-free text.


What we can do for you:
• Paraphrase any text of any length for your academic needs and meet the no-plagiarism and other requirements of your college/University
• Paraphrase any text of any length for your business needs and make sure your message is clear
• Paraphrase any technical text of any length to make it easier to read and is more user-friendly for your target audience
• Paraphrase any personal text of any length to make it actionable, so it can lead to the desired outcome

Our approach:

Step 0. On your request we sign a mutual Non-Disclosure agreement with you prior to discussing any details of your project.

Step 1. We discuss your paraphrasing needs and your end goal with you over email, phone, or in a personal meeting to get a full understanding of what you are trying to achieve with your write-up.

Step 2. Once we have agreed to work together, we proceed with the work as planned and deliver the work to meet your deadline.

Step 3. After you have reviewed the document and if you require revisions, we work on them and submit the document to you in a timely fashion.


Our commitment to you:

1. We always meet your deadlines.

2. We are always available to answer your calls, emails or to meet you in person.

3. We stay with you till you achieve your desired goal.

4. We never disclose our clients’ names and the nature of work unless the client allows us to do so in writing.

5. While we do not offer free trials of our services, we are more than happy to do a tiny piece of work for you for the respective tiny fee. This is a win-win approach where you get to try out our services prior to committing and we get fairly compensated for our work.




2. Condensing


Have you ever been in a situation where you repeat the famous words: “Sorry for the long letter, I haven’t had the time to write a shorter one”? Here is where you need condensing.

We define condensing as downsizing of the length of the text without losing the original idea and the structure of the text.

Condensing can sometimes be mistaken for deleting sentences and entire paragraphs. The problem with this approach is exactly that: by removing sentences and paragraphs, you are removing parts of the idea of your text. So, how can we condense the text without deleting anything?

We approach condensing in a different way. Rather than removing pieces of text, we take a step back and look at your text as a whole. Then, we either re-write it or paraphrase it in fewer words preserving the original idea along with the structure, your choice of words and expression style.

As a result you have a new text that fits your academic or your website/social media/advertising word-count restriction. Same goes for technical texts and personal texts.

What we can do for you:

• Condense any academic text of any length to meet the requirements of your educational establishment, while preserving the idea, the structure, your choice of words, and your writing style
• Condense any business text of any length to meet the word-count restriction on your website, social media, blog, advertisement, product label, etc. to fit the word count restriction
• Condense any technical text of any length to meet the word-count restriction of a printed manual, spec sheet, as well as an academic article, poster word count limit
• Condense any personal text of any length to fit written or unwritten rules of engagement

Our approach:

Step 0. On your request we sign a mutual Non-Disclosure agreement with you prior to discussing any details of your project.

Step 1. We discuss your text condensing needs and your end goal with you over email, phone, or in a personal meeting to get a full understanding of what you are trying to achieve with your write-up.

Step 2. Once we have agreed to work together, we proceed with the work as planned and deliver the work to meet your deadline.

Step 3. After you have reviewed the document and if you require revisions, we work on them and submit the document to you in a timely fashion.


Our commitment to you:

1. We always meet your deadlines.

2. We are always available to answer your calls, emails or to meet you in person.

3. We stay with you till you achieve your desired goal.

4. We never disclose our clients’ names and the nature of work unless the client allows us to do so in writing.

5. While we do not offer free trials of our services, we are more than happy to do a tiny piece of work for you for the respective tiny fee. This is a win-win approach where you get to try out our services prior to committing and we get fairly compensated for our work.




3. Summarizing


Summarizing can be mistaken for condensing: after all both are about downsizing the word-count of your text. The principal difference is in the approach taken to perform the first or second operation. Condensing refers to downsizing of the length of text and preserving the idea, the structure, the choice of words, and, if needed, the writing style, whereas…

… summarizing refers to downsizing of the length of the text while preserving the idea, but NOT the structure, choice of words, or writing style.

Depending on your goal, you can either go for condensing or summarizing, but you cannot go for both at once. So, what are the goals of each one?

Summarizing is about presenting the idea to someone who has no need (or intention) to read the whole text, whereas condensing is about fitting your text into the required word limit. Look at it from this perspective: if you are a student writing a thesis, you are looking to condense your text; if you are an entrepreneur writing a business plan, you are looking to summarize your text.

Summarizing is about making your investor’s life easier. Condensing is about making your and your professor’s life easier.

What we can do for you:

• Summarize any academic text of any length to meet the requirements of your educational establishment, while preserving the original idea
• Summarize any business text of any length to meet the word-count restriction on your website, social media, blog, advertisement, product label, an executive summary for your business plan, etc.
• Summarize any technical text of any length to meet the word-count restriction of a printed manual, spec sheet, as well as an academic article, poster, etc.
• Summarize any personal text of any length to fit written or unwritten rules of engagement

Our approach:

Step 0. On your request we sign a mutual Non-Disclosure agreement with you prior to discussing any details of your project.

Step 1. We discuss your text summarizing needs and your end goal with you over email, phone, or in a personal meeting to get a full understanding of what you are trying to achieve with your write-up.

Step 2. Once we have agreed to work together, we proceed with the work as planned and deliver the work to meet your deadline.

Step 3. After you have reviewed the document and if you require revisions, we work on them and submit the document to you in a timely fashion.


Our commitment to you:

1. We always meet your deadlines.

2. We are always available to answer your calls, emails or to meet you in person.

3. We stay with you till you achieve your desired goal.

4. We never disclose our clients’ names and the nature of work unless the client allows us to do so in writing.

5. While we do not offer free trials of our services, we are more than happy to do a tiny piece of work for you for the respective tiny fee. This is a win-win approach where you get to try out our services prior to committing and we get fairly compensated for our work.




4. Referencing


We define referencing as citing of respective sources of origin of information / data / research / analysis presented in your text.

With a few obvious exceptions (you do not need to cite your birth certificate to confirm your name in a personal statement), pretty much any text you ever write in academia or business requires referencing. Same applies to technical texts and, at times, even to personal texts.

In academia, there is a great variety of referencing styles that also affect the way your text is presented. Some of the most popular referencing styles are:

• APA • MLA • Harvard • Chicago


In academia, sometimes you will be free to format your references manually, in other cases you will be required to use software packages such as EndNote.

What we can do for you:

• Reference all sources (from 10 to 1,000+) cited in any academic work of any length as per the requirements of your educational establishment
• Check if all references exist and if all of them are properly cited
• Search and add references where missing
• Style your references in a proper format manually
• Style your references using EndNote or another software package (please inquire for availability)


Our approach:

Step 0. On your request we sign a mutual Non-Disclosure agreement with you prior to discussing any details of your project.

Step 1. We discuss your referencing needs and your end goal with you over email, phone, or in a personal meeting to get a full understanding of what you are trying to achieve with your write-up.

Step 2. Once we have agreed to work together, we proceed with the work as planned and deliver the work to meet your deadline.

Step 3. After you have reviewed the document and if you require revisions, we work on them and submit the document to you in a timely fashion.


Our commitment to you:

1. We always meet your deadlines.

2. We are always available to answer your calls, emails or to meet you in person.

3. We stay with you till you achieve your desired goal.

4. We never disclose our clients’ names and the nature of work unless the client allows us to do so in writing.

5. While we do not offer free trials of our services, we are more than happy to do a tiny piece of work for you for the respective tiny fee. This is a win-win approach where you get to try out our services prior to committing and we get fairly compensated for our work.




5. Formatting


We define text formatting as everything from dividing your text into paragraphs and applying the same type of font throughout a one-page personal statement to formatting of a 300-page dissertation as per the requirements of your educational establishment and the referencing style you are using on your document.

Formatting is equally important for any type of document:

• In academia, a properly formatted document is what may get you a green light to continue or finish your studies.
• In business, a properly formatted document is what may get you financing from an investor for your company.
• A properly formatted technical text is what may decrease the number of calls from your consumers to your technical support line from hundreds to a handful.
• A properly formatted personal statement is what may be a decisive point between your request being granted or not.

What we can do for you:

• Format any academic text of any length as per the requirements of your educational establishment and apply a referencing style you are required to use
• Format any business text of any length as per your and your target audience requirements to your text
• Format any technical/scientific text of any length as per your manufacturing or other requirements
• Format any personal text of any length as per written or unwritten rules of engagement
• Format any non-standard texts including PDF, TXT, website, social media, etc. in a word processor and get them ready for printing
• Transcribe and format any text from an image


Our approach:

Step 0. On your request we sign a mutual Non-Disclosure agreement with you prior to discussing any details of your project.

Step 1. We discuss your formatting needs and your end goal with you over email, phone, or in a personal meeting to get a full understanding of what you are trying to achieve with your write-up.

Step 2. Once we have agreed to work together, we proceed with the work as planned and deliver the work to meet your deadline.

Step 3. After you have reviewed the document and if you require revisions, we work on them and submit the document to you in a timely fashion.


Our commitment to you:

1. We always meet your deadlines.

2. We are always available to answer your calls, emails or to meet you in person.

3. We stay with you till you achieve your desired goal.

4. We never disclose our clients’ names and the nature of work unless the client allows us to do so in writing.

5. While we do not offer free trials of our services, we are more than happy to do a tiny piece of work for you for the respective tiny fee. This is a win-win approach where you get to try out our services prior to committing and we get fairly compensated for our work.



General Inquiries: unitra@outlook.com